The USDA on Iraq: Everything's Coming Up Rosy
"The President has requested that all members of his cabinet and sub-cabinet incorporate message points on the Global War on Terror into speeches, including specific examples of what each agency is doing to aid the reconstruction of Iraq," the May 2 e-mail from USDA speechwriter Heather Vaughn began.
The e-mail, sent to about 60 undersecretaries, assistant secretaries and other political appointees, was also sent to "a few people to whom it should not have gone," said the department's communications director, Terri Teuber . The career people, we are assured, are not being asked to spread the great news on Iraq in their talks to food stamp recipients, disadvantaged farmers, enviros or other folks.
The e-mail provided language "being used by Secretary [Michael O.] Johanns and deputy secretary [Charles F.] Conner in all of their remarks and is being sent to you for inclusion in your speeches."
Another attachment "contains specific examples of GWOT messages within agriculture speeches. Please use these message points as often as possible and send Harry Phillips , USDA's director of speechwriting, a weekly email summarizing the event, date and location of each speech incorporating the attached language. Your responses will be included in a weekly account sent to the White House."
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Excerpt from a report prepared during the WWII by the United States Office of Strategic Services in describing Hitler's psychological profile:
His primary rules were: never allow the public to cool off; never admit a fault or wrong; never concede that there may be some good in your enemy; never leave room for alternatives; never accept blame; concentrate on one enemy at a time and blame him for everything that goes wrong; people will believe a big lie sooner than a little one; and if you repeat it frequently enough people will sooner or later believe it. - OSS report page 51
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